Imagine you call a company’s customer service to fix an urgent issue, but you end up waiting on hold for a long time. When you finally speak to someone, they can’t help and your call gets transferred to another agent or department. It’s really frustrating, right?
Your customers also feel the same way. That is why investing in automatic call distribution (ACD) is important for businesses running call centers.
ACD helps your agents handle each call efficiently, making customers happier and improving your business’s reputation.